{"id":6219,"date":"2022-11-03T11:25:25","date_gmt":"2022-11-03T10:25:25","guid":{"rendered":"https:\/\/www.reseau-entreprendre.org\/rhone\/?p=6219"},"modified":"2022-11-03T11:25:26","modified_gmt":"2022-11-03T10:25:26","slug":"2-ans-plus-tard-encore-de-beaux-projets-pour-le-petit-pousse","status":"publish","type":"post","link":"https:\/\/www.reseau-entreprendre.org\/rhone\/2022\/11\/03\/2-ans-plus-tard-encore-de-beaux-projets-pour-le-petit-pousse\/","title":{"rendered":"2 ans plus tard, encore de beaux projets pour LE PETIT POUSSE"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#ffffff\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image is-style-lifted-bottom\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-1024x683.jpg\" alt=\"\" class=\"wp-image-6220\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-1024x683.jpg 1024w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-300x200.jpg 300w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-768x512.jpg 768w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-391x260.jpg 391w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-1536x1024.jpg 1536w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-2048x1365.jpg 2048w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/IMG_8042-195x130.jpg 195w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption>S\u00e9verine et Emmanuelle <\/figcaption><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-pullquote alignwide is-style-default has-border-color\" style=\"border-color:#ffffff;border-radius:0px\"><blockquote><p><strong><em>\u00ab<strong><em>Paul Guillemin,<\/em><\/strong> notre premier parrain, a su nous conseiller dans la <strong>structuration de notre site e-commerce <\/strong>et nous challenger sur nos leviers d&#8217;acquisition.\u00bb<\/em><\/strong><\/p><cite>Emmanuelle<\/cite><\/blockquote><\/figure>\n<\/div>\n<\/div>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-1024x1024.png\" alt=\"\" class=\"wp-image-6221\" width=\"256\" height=\"256\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-1024x1024.png 1024w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-300x300.png 300w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-150x150.png 150w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-768x768.png 768w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-1536x1536.png 1536w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-2048x2048.png 2048w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/Le-Petit-Pousse-logo-130x130.png 130w\" sizes=\"auto, (max-width: 256px) 100vw, 256px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-left has-re-red-color has-text-color wp-block-heading\"><em><strong>Le projet \u00e0 ton arriv\u00e9e au R\u00e9seau <\/strong><\/em><\/h4>\n\n\n\n<div style=\"height:41px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color\">Nous sommes <strong>S\u00e9verine et Emmanuelle<\/strong>, deux mamans lyonnaises, et avons cr\u00e9\u00e9 notre entreprise Le Petit Pousse en 2017 pour permettre aux familles de <strong>conserver les souvenirs de leurs enfants et \u00e0 leurs proches d&#8217;offrir des cadeaux durables, riche de sens et personnalis\u00e9s. <\/strong>Notre concept s&#8217;appelle la b\u00e9b\u00e9oth\u00e8que : une malle d\u00e9corative et pratique pens\u00e9e pour r\u00e9unir tous les objets qui comptent, de la tenue de naissance aux photos de classe et futurs dipl\u00f4mes.<\/p>\n\n\n\n<p>En rejoignant le R\u00e9seau Entreprendre en septembre 2019, nous arrivions des \u00e9cosyst\u00e8mes de start-ups lyonnais (H7 et Bel Air Camp) e<strong>t souhaitions p\u00e9renniser notre petite entreprise qui n&#8217;avait que 2 ans de commercialisation <\/strong>derri\u00e8re elle. Nous recrutions\u00a0alors notre premi\u00e8re co\u00e9quipi\u00e8re pour d\u00e9velopper nos ventes, notamment via de nombreux salons, et renforcer notre approche digitale.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><em><strong>&#8220;Aujourd&#8217;hui, nous sommes un bin\u00f4me de 2 associ\u00e9es avec de nombreux projets pour notre offre produits comme pour notre distribution&#8221;<\/strong><\/em><\/p><cite>Emmanuelle, co-fondatrice de LE PETIT POUSSE<\/cite><\/blockquote><\/figure>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"649\" height=\"964\" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-2.png\" alt=\"\" class=\"wp-image-6227\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-2.png 649w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-2-202x300.png 202w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-2-88x130.png 88w\" sizes=\"auto, (max-width: 649px) 100vw, 649px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/5ee6f397-77de-43e1-9b16-da2eb56264c0-1.jpg\" alt=\"\" class=\"wp-image-6223\" width=\"330\" height=\"495\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/5ee6f397-77de-43e1-9b16-da2eb56264c0-1.jpg 660w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/5ee6f397-77de-43e1-9b16-da2eb56264c0-1-200x300.jpg 200w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/5ee6f397-77de-43e1-9b16-da2eb56264c0-1-87x130.jpg 87w\" sizes=\"auto, (max-width: 330px) 100vw, 330px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:52px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-left has-re-red-color has-text-color wp-block-heading\"><em><strong>Qu&#8217;est ce qu<\/strong><\/em><strong><em>e ton accompagnement t<\/em>&#8216;as apport\u00e9 ?<\/strong><\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong><em>Paul Guillemin,<\/em><\/strong> notre premier parrain, a su nous conseiller dans la <strong>structuration de notre site e-commerce <\/strong>et nous challenger sur nos leviers d&#8217;acquisition. Apr\u00e8s 18 mois d&#8217;accompagnement et une pand\u00e9mie qui nous a fait \u00e9voluer vite dans notre approche commerciale tout en nous contraignant \u00e0 nous s\u00e9parer de notre pr\u00e9cieuse co\u00e9quipi\u00e8re, nous avons refait notre site\u00a0<a href=\"https:\/\/lepetitpousse.fr\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">lepetitpousse.fr<\/a>, \u00e9toff\u00e9 notre offre produits avec des <em>best sellers<\/em> et valid\u00e9 nos leviers d&#8217;acquisition essentiels.<strong> La croissance \u00e9tant au rendez-vous d\u00e9but 2021 <\/strong>et en pleine d\u00e9sorganisation de la production mondiale h\u00e9rit\u00e9e du Covid, nos enjeux \u00e9taient d\u00e9sormais ailleurs. C&#8217;est avec l&#8217;aide de <strong><em>Pierre Leblond<\/em><\/strong>, notre second parrain, que nous avons pu continuer \u00e0 faire grandir Le Petit Pousse <strong>en prot\u00e9geant nos marges et en s\u00e9curisant nos achats<\/strong> (second fournisseur sur notre produit phare, n\u00e9gociation de nos frais de transport avec nos fournisseurs, r\u00e9\u00e9valuation de nos prix de vente et lancement de nouveaux canaux de distribution). Nos parrains ont \u00e9t\u00e9 \u00e0 nos c\u00f4t\u00e9s quand il a fallu prendre des d\u00e9cisions difficiles et nous challenger avec bienveillance pour atteindre nos objectifs ces 3 derni\u00e8res ann\u00e9es.<\/p>\n\n\n\n<p>Par ailleurs,\u00a0gr\u00e2ce au pr\u00eat du R\u00e9seau Entreprendre et\u00a0au pr\u00eat bancaire obtenu ensuite,<strong> nous avons pu s\u00e9curiser notre tr\u00e9sorerie pour acheter la marchandise malgr\u00e9 la hausse spectaculaire des prix <\/strong>du fret\u00a0et donc de ne pas avoir de rupture majeure.<\/p>\n\n\n\n<p>Aujourd&#8217;hui, nous sommes <strong>un bin\u00f4me de 2 associ\u00e9es avec de nombreux projets <\/strong>pour notre offre produits (extension de la gamme actuelle, r\u00e9flexion sur une offre pour une cible nouvelle) comme pour notre distribution.\u00a0<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-center\">Merci au R\u00e9seau pour son accompagnement ! Nous serons heureuses d&#8217;aider\u00a0\u00e0 notre tour\u00a0de jeunes entrepreneurs dans leurs projets.<\/p>\n\n\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1-1024x616.png\" alt=\"\" class=\"wp-image-6231\" width=\"768\" height=\"462\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1-1024x616.png 1024w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1-300x181.png 300w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1-768x462.png 768w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1-210x126.png 210w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2022\/11\/petit-pousse-1.png 1470w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n<\/div>\n\n\n<div class=\"wp-block-cover aligncenter is-light\" style=\"min-height:116px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"1117\" height=\"625\" class=\"wp-block-cover__image-background wp-image-4682\" alt=\"Accompagnement r\u00e9seau aide entrepreneur \" src=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture.png\" style=\"object-position:61% 83%\" data-object-fit=\"cover\" data-object-position=\"61% 83%\" srcset=\"https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture.png 1117w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture-300x168.png 300w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture-1024x573.png 1024w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture-768x430.png 768w, https:\/\/www.reseau-entreprendre.org\/rhone\/wp-content\/uploads\/sites\/32\/2021\/12\/Capture-210x118.png 210w\" sizes=\"auto, (max-width: 1117px) 100vw, 1117px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-text-color has-medium-font-size\" style=\"color:#ffffff\">Vous aussi vous vous souhaitez <strong>\u00eatre accompagn\u00e9<\/strong> ? D\u00e9couvrez nos diff\u00e9rents <strong>parcours d\u2019accompagnement<\/strong> !<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size has-medium-font-size\"><a class=\"wp-block-button__link has-re-red-background-color has-background\" href=\"https:\/\/www.reseau-entreprendre.org\/rhone\/entreprendre\/\" style=\"border-radius:50px\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>NOS PARCOURS<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00abPaul Guillemin, notre premier parrain, a su nous conseiller dans<\/p>\n","protected":false},"author":33,"featured_media":6223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-6219","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2 ans plus tard, encore de beaux projets pour LE PETIT POUSSE - R\u00e9seau Entreprendre Rh\u00f4ne<\/title>\n<meta name=\"description\" content=\"Le repreneur de la Fonderie Vincent, Jean Pierre CUIF fait le point sur son accompagnement au sein du R\u00e9seau Entreprendre Rh\u00f4ne\" \/>\n<meta name=\"robots\" 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